Steffen Bilde

Steffen Bilde

Product Builder

Building products differently.

After years leading product and tech, I'm exploring how AI changes the way we build. I share what works here.

$ ./about

Background

I've spent 15+ years in product leadership. I've built and scaled teams at European tech companies, from early stage to scale. The through-line: figuring out what actually matters, and getting everyone aligned around it.

The hardest part was always selling what we build while building what we sell. Holding a multi-year vision while shipping this quarter.

Then AI changed what one person could do. I moved past syntax and started writing specs. The bottleneck shifted from technical skill to imagination. I could own product, design, and engineering at once.

Now I build through 55x, my studio for teams that are part people, part agents. Almost everything I build turns context and judgment into infrastructure that both can run on.

These days, I build small games with my 8-year-old. She reminds me what matters most: the ability to imagine something that doesn't exist yet.

That's what I'm exploring here.

$ ./projects

What I'm building

Andelo

Live

Association platform for Danish cooperative housing. Handles improvements, valuations, and transfers — built so knowledge survives board changes and history follows the home.

$ ./notes --recent

Field Notes

Honest reflections on building with AI. No polish, no SEO.

11 notes published

View all

$ ./subscribe

Stay in the loop

Occasional updates when I ship something new or write a note worth reading.

>

No spam. Unsubscribe anytime.